Simple Steps to Getting Your Website Online
1. Select a team or individual to oversee the development of your website and identify specific goals that your website should accomplish.
2. Choose a domain name for your site (ie: www.vertigoclimbonline.com) and register it with an appropriate domain registry.
Here are a few to start:
- www.godaddy.com
- www.networksolutions.com
- www.dotster.com
3. Choose a web hosting company: Important: The speed and reliability of your new website are dependent upon your host.
Again, a few:
- www.godaddy.com
- www.networksolutions.com
- www.dotster.com
4. Decide on the look, architecture, organization and features of your new website. This is directly linked to with the goals and budget for the websitesite. Professional website development companies can create a website that looks great and is easy to navigate.
- Look: Graphical side of development or what the user sees when looking at your website. This includes, themes, page layout, color shemes, images.
- Architecture and Organization: Lays out navigation, page hierarchy, etc…
- Features: Navigation menus, content, supporting graphic or other media.
5. Construct the website. Which isn’t as easy as it sounds. It might be time to consider a hiring a team of design and development professionals.
You will need to gain a pretty secure knowledge of the following technologies and skill sets if you are planning to build, maintain, and advertise your own website. There are plenty of tutorials on the internet to help.
Here are a few:
- http://www.webmonkey.com/
- http://www.quackit.com/html/tutorial/
- http://www.increaseranking.com/seotutorial.html
- Web Designer/Graphic Artist: creates the look and feel of www pages for websites. This involves developing a graphic design that effectively communicates the ideas being promoted by the website.
- Copywriter: A copywriter is the individual who creates the text for advertisements, promotional brochures and other public relations venues.
- Developer / Programmer: Writes, modifies, debugs and tests software for websites, writes code to generate web pages, accesses databases and works closely with designers to ensure website continuity.
- SEO (Search Engine Optimization) Specialist: Optimizes page content, researches meta data, builds links, adds content for serach engine rankings, link backs, and overall online advertising exposure and marketability.
- Webmaster: Monitors, improves, and updates the performance of existing websites.The webmaster must also know the client’s marketing policies and sales objectives.
6. Promote the website to be found and accessed online.
Some proven methods:
- Search Engine Optimization
- Index your website on search engines and directories
Here are a couple of the best:
- google – http://www.google.com/addurl/
- open directory project – http://www.dmoz.org/add.html
These days, if you don’t have a business website that can be found online, you’re missing out on a whole sea of possible business.
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